Barbara Kohring

Barbara Kohring is a seasoned marketing professional with extensive experience in marketing technology and lead management. Currently serving as Senior Manager of Marketing Architecture at Elastic since September 2020, Barbara previously held multiple roles at Pluralsight, including Senior Martech Manager and Marketing Systems Architect, where responsibilities included driving lead flow processes and enhancing marketing systems. Prior to Pluralsight, Barbara worked as a Marketing Automation Consultant at Elixiter and as Brand Communication Executive at Flying Horse, focusing on strategic campaign development. Barbara's early career includes a role as Digital Marketing Specialist at TicketPrinting.com. Barbara holds a Bachelor of Science in Marketing and Small Business Management and Entrepreneurship from Montana State University-Bozeman.