Meaghan Sansom, MBA, is an accomplished marketing professional with extensive experience in brand and digital marketing. Currently serving as Senior Marketing Manager at Electrolux Canada since October 2017, Meaghan oversees a broad range of responsibilities including shopper strategies for national accounts, paid media planning, e-commerce support, and content development. Prior to Electrolux, Meaghan was the Marketing Director and Partner at Bait Hair Perfume from January 2014 to December 2019 and held the position of Marketing Communications Manager at Audiobooks.com from May 2010 to October 2017. Additionally, Meaghan has served as Chief Operating Officer at Author's Republic, where operational efficiency was enhanced for independent authors and publishers. Meaghan began a career in education as a BBA Teaching Assistant at Wilfrid Laurier University. Meaghan holds an MBA in Strategic Marketing from DeGroote School of Business at McMaster University and a BBA with a Marketing Concentration from Wilfrid Laurier University.
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