Vanessa W. is an experienced professional in the fields of market intelligence and research, currently serving as the Head of Market Intelligence and previously as Head of Market Research at Elektrobit since July 2018. Prior to this role, Vanessa W. worked as a Marketing Consultant at GfK from May 2016 to June 2018 and held a project management position at smash - smart assisted secure home | ZIM-Netzwerk between February 2014 and April 2016. Additionally, Vanessa W. contributed to academia as a lecturer at Hochschule für angewandte Wissenschaften Würzburg-Schweinfurt and managed projects for the Nürnberger Initiative für die Kommunikationswirtschaft between May 2012 and April 2016. Vanessa W. holds a Diplom-Betriebswirt degree with a focus on Marketing, International Management, and Communications from FAU Erlangen-Nürnberg, completed between 2004 and 2010.
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