Efi I. is a seasoned marketing professional with extensive experience in leadership roles across various industries. Currently serving as the Director of Marketing for Element Fleet Management since June 2021, Efi previously held the position of AVP of Marketing Strategy at the Canadian Football League from January 2020 to June 2021. Efi's background includes key roles such as Senior Brand Manager at LG Electronics from 2018 to December 2019, Senior Marketing Manager at Canadian Tire Corporation from 2013 to 2017, Brand Manager at Parmalat Canada from 2008 to 2012, and Assistant Brand Manager at Mars, Inc. in 2007-2008. This diverse professional trajectory highlights a strong capability in developing and executing effective marketing strategies.
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