At Embed, we deliver machine-learning powered personalization for Web3 apps and wallets, helping surface the most relevant content, reduce noise, and drive engagement at the speed of Web3—just like TikTok, Instagram, and X do in Web2.

Embed enables wallets to dynamically adapt to each user - what they hold, interact with, and care about - without needing to build or staff an ML team in-house. We offer a personalized experience that evolves at the speed of Web3, built for the unique signals, behaviors, and pace of onchain users. 

Founded by a former AWS and Chainlink data scientist, Embed is working with Coinbase Wallet and Base, and is backed by top investors including a16z crypto, Polymorphic Capital, Mask Network, Forward Research, WAGMI Ventures, and Social Graph Ventures. We’re building the personalization infrastructure powering the next generation of Web3 apps.

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