emfluence
Krissy Head is a seasoned professional with over a decade of experience in project management and marketing. Currently serving as a Senior Project Manager at emfluence since July 2012, Krissy previously held the role of Marketing Account Manager at the same company. Prior experience includes work as a Promotional Model with Action! Events and Promotions from January 2008 to May 2012, as a Marketing Assistant/New Business Development Manager at Marketing Keys for a brief period in 2011, and as a Tracking Assistant at myFreightWorld in late 2008. Krissy holds a Bachelor of Science in Journalism with a focus on strategic communication from The University of Kansas, complemented by international education experience from The Institute for the International Education of Students in 2010.
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emfluence
We believe that knowing who your customers are means more than tossing them into groups based solely on their job title or gender. Your customers are people, and they deserve to be treated like the quirky individuals they are. But marketing isn’t just about knowing who to talk to—you have to know when to speak up and enter the conversation. Our aim is to transform you into a nimble marketer, to arm you with the game plan and insight you need to create your own moments. As much as we love conversations, we should admit that we’re also sticklers for details. Roadmaps, agendas, plans, strategy, budget—we geek out on executing to a plan. You’ll never have to guess what we’re executing, when we’re executing it, or why we’re executing it. That doesn’t mean we’re going to abandon you with a dashboard full of percentages and pretty pie charts. Numbers can be powerful, but only if you know what they mean. The numbers we give you are directly tied to your goals. Conversions, clicks, impressions, opens—we’ll help you define what matters so that you can focus on capitalizing on the results. And hey, it’s okay if you’re in it for the money.