Crystal Rincon

Crystal Rincon is an experienced marketing professional with extensive expertise in e-commerce and corporate communications. Currently serving as the E Commerce Manager for Australia and New Zealand at Emirates since February 2012, Crystal oversees the company's online sales and manages Emirates.com. Previous positions include Corporate Communications Officer and E Commerce Sales Executive at Emirates, where responsibility involved supporting marketing communication campaigns and increasing online revenue, respectively. Before Emirates, Crystal worked as a Marketing Officer at Malaysia Airlines, coordinating marketing activities and implementing advertising campaigns for the Australian and New Zealand markets. Crystal's career began as a Marketing and Communications Coordinator at The Scout Association of Australia, focusing on direct marketing and stakeholder engagement. Crystal holds a Bachelor of Communication in Journalism from the University of Western Sydney and a certification in Project Management Fundamentals from the Australian Institute of Management.