David Staff

Manager: Merchandise, Licensing And Official Stores

David Staff is an experienced retail and merchandising professional with a background in managing branded merchandise operations at Emirates Airline since October 2002. In this role, David oversees retail, wholesale, e-commerce, and licensing platforms, contributing to the brand’s development as a lifestyle consumer choice. Prior to Emirates, David worked as a merchandiser at Chelsea Football Club from January 2001 to July 2002, where responsibilities included forecasting and purchasing merchandise for various retail channels. Earlier experience includes serving as an assistant merchandiser in the franchise department at River Island from January 1999 to December 2000, focusing on stock packages and sales potential. David holds a Bachelor of Arts degree in Sports Studies from Brunel University of London, earned between 1991 and 1994.

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