Rolf Reitsma

Director, Engineering

Rolf Reitsma is an experienced engineering professional with a diverse background spanning over two decades in software development, product management, and operations leadership. Currently serving as Director of Engineering at Enable since April 2025, Rolf previously held key positions at Flintfox International, including RMx Product and Development Manager and CRM Practice Manager, where responsibilities involved advanced trade promotion management solutions and complex pricing strategies. Rolf's experience also includes business ownership at S2 Software, operations management at Nielsen Company, and various development roles across multiple organizations. Rolf holds a degree from the Technikon of Natal, focusing on key disciplines such as CIS, Law, Economics, Accounting, and Statistics.

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