Daniel C.

Daniel C. serves as the Growth Marketing Lead at Endowus, overseeing lifecycle growth initiatives aimed at enhancing user activation, retention, and engagement within retail and high-net-worth segments since September 2021. Daniel's expertise encompasses growth strategy, lifecycle and CRM marketing, product marketing, performance marketing, data analytics, and MarTech implementation. Prior to Endowus, Daniel graduated with distinction from the Boston Consulting Group’s data analytics program and worked as a Management Consultant at KPMG, specializing in digital marketing and customer experience projects across APAC markets. Daniel also gained experience in digital transformation and macroeconomic research during internships at Frost & Sullivan and FrontierView, respectively. Daniel holds a Bachelor of Science in Economics from Singapore Management University and participated in a semester exchange program at Vrije Universiteit Amsterdam.