Weiling Chooi

Weiling Chooi is a seasoned professional in performance marketing with extensive experience across leading companies in the industry. Currently serving as Performance Marketing Lead at Endowus since January 2022, Weiling previously held roles at American Express as a Senior Analyst and Biddable Media Analyst, focusing on digital acquisitions in Australia, Japan, and Singapore. Prior experience includes working at Google as an Account Manager for Search Ads 360, where Weiling enhanced revenue and client engagement, and at Carat, Dentsu Aegis Network, in various planning roles for high-profile clients. Weiling began the career as a Digital Media Executive at Dentsu Mobius and has also interned at SingTel. Weiling holds a Bachelor of Business Administration from Lund University and a Bachelor of Business Administration (Honours) in Marketing from the National University of Singapore.