Sadaf Barati

Sadaf Barati is a Principal Research and Strategist at Endpoint, starting in December 2023. Previously, Sadaf held the position of Sr. Product Marketing Manager at 3Q/DEPT from September 2020 to February 2023, where responsibilities included establishing product marketing functions and orchestrating Go-To-Market strategies for key products. Prior experience includes roles as Product Marketing Manager at OpenX, where Sadaf developed successful Go-To-Market strategies and identified revenue growth opportunities, and as a Product Manager at Local ID, enhancing a cloud-based marketing platform. Sadaf's educational background includes a Master of Management Studies from USC Marshall School of Business and an MBA in Strategic Management from the University of Science and Culture in Tehran.