WC

Wanda C.

Marketing Manager - Operations & Analytics at Enea AB

Wanda C. has a diverse range of work experience in various marketing roles. Wanda is currently employed at Enea AB as a Marketing Manager - Operations & Analytics, where they oversee marketing processes and implements best practices to enhance the team's effectiveness. Their responsibilities include data collation, performance monitoring, and optimization across various marketing areas.

Additionally, Wanda has worked as a Digital Marketing Consultant for their own website, www.wandacardenes.com, where they assist companies in creating digital marketing strategies and campaigns.

Wanda also worked as a Digital Marketing Manager at AdaptiveMobile Security, where they focused on driving high-quality website traffic and generating new sales opportunities. Wanda implemented marketing automation processes and managed lead nurturing strategies.

Furthermore, Wanda has experience as a TV Producer and Presenter for the Marketing Tips segment on Tips TV. Wanda has also held Social Media & Digital Marketing Executive positions at One Foot Abroad and Follow The Camino, where they were responsible for developing and implementing social media strategies, managing email newsletters, running ad campaigns, and creating optimized content.

Earlier in their career, they held roles such as Marketing Communications Manager and Social Media and CRM Manager at Qindel Group, where they developed corporate and product marketing strategies, managed trade show participation, and executed digital marketing campaigns.

Wanda has also worked at Alpargatas Europe as a Marketing Communications Specialist for the Dupé brand, where they handled marketing communication activities and executed in-store promotions. Wanda also provided support for Havaianas e-commerce and newsletters and served as a Dupé Brand Manager Assistant.

Prior to that, they worked as a Product Manager Assistant at PRISA, where they assisted in managing classified advertisements for the newspaper El País.

Overall, Wanda C. has extensive experience in marketing roles, with expertise in digital marketing, social media strategy, content creation, event management, and marketing communications.

Wanda C. has an extensive education history. Wanda completed a Bachelor's degree in Advertising and Account Management at Universidad Autónoma de Santo Domingo from 2003 to 2007. In 2008 to 2009, they pursued a Master's degree in Advertising, Account Management at Universidad Nebrija. Following that, they engaged in postgraduate studies in Account Planning and Creativity at Universidad Complutense de Madrid from 2010 to 2011.

Wanda's academic journey continued as they obtained a Doctor of Philosophy (PhD) degree in Publicidad y Relaciones Públicas from Universidad Camilo José Cela between 2012 and 2017. In 2015, they acquired online training in Digital Marketing from iab Spain & Google Spain.

To further enhance their skills, Wanda pursued additional certifications. Wanda completed Google Ads Fundamentals and Google Search Advertising training from Google Ads in July and October 2018, respectively. In 2019, they obtained the Inbound Certified certification from HubSpot and completed a Business Writing course through the University of Colorado. Wanda also achieved the HubSpot Marketing Software Certified certification in November 2020. Recently, in July 2022, Wanda obtained the Python for Non-Programmers certification from LinkedIn.

Additionally, Wanda has engaged in specialized training programs. In 2018, they acquired training in Google Adwords and Display from Aula CM - Escuela de Comunicación y Marketing Online. Wanda also pursued higher education in Team Management & Coaching from Sanroman Consulting & Training in the same year.

Wanda's education journey is set to continue as they are scheduled to complete a Marketing Analytics for Customer Insights program at The London School of Economics and Political Science (LSE) in 2022.

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Timeline

  • Marketing Manager - Operations & Analytics

    February, 2023 - present

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