Luca Occhetti is an experienced professional in marketing and market analysis, currently serving as the Head of Market Analysis and Segmentation for Global Marketing B2B Solutions at Enel X since September 2021. Responsibilities include managing a team focused on customer base analysis, channel acquisition, and market scenario analyses. Previously, Luca held roles at Renault Group as a Pricing Specialist and Marketing & Sales Expert, where expertise in pricing strategy and brand management was developed. Early career experiences as an Event Planner and in various roles within the Renault Group provided a strong foundation in sales, marketing, and customer satisfaction analytics. Luca holds multiple degrees in Marketing, Analytics, and Economics from renowned institutions, emphasizing a solid educational background in the field.
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