Fred Purches

Fred Purches has had a long and successful career in product management and development. Fred began their career in 2004 as the Vice President of Product Management at Brink's, where they had three roles over the course of nine years. In their first role, they drove global strategic initiatives to generate growth in high margin, differentiated solutions to major retailers and banks, resulting in a 200% increase in revenue from $97 million to $220 million with an operating profit of 10%. In their second role, they developed and executed a strategy to drive profitable growth to offset price pressure in the $700 million core business. Lastly, they had full P&L responsibility for a $70 million nationwide multi-unit services business with 800 employees, leading to 20% annual growth and a 30% improvement in operating margins. In 2013, they joined Tidel as an Advisory Board Member, providing primary market analytical support for the initial investment and yielding a 5X investment return in two years. In 2017, they joined OptConnect as an Advisory Board Member and Solera, Inc. as Head of Product, where they were responsible for a product portfolio of $200 million. Finally, in 2018, they joined EnergyBot as Chief Product Officer/Founder, leading growth from inception to become the largest online business customer acquisition platform in the industry.

Fred Purches has an MBA from NYU Stern School of Business with a focus in Finance/International Business and a B.S. in Marketing from Southern New Hampshire University. Additionally, they are a Certified Scrum Product Manager, which they obtained from the Scrum Alliance in January 2017.