Søren Smit is an experienced leader in product management and digital transformation, currently serving as Director of Development at Ennova since April 2017, where oversight includes a diverse range of departments such as UX, IT Development, Analytics, and AI. With a strategic focus on automating digital platforms for over 400 companies, Søren is a key member of the Executive Management Team at Ennova. Prior to this, Søren spent nearly a decade at TDC Group, leading the Customer Experience Transformation Office and the Customer Insight Function, directly influencing business strategies to enhance customer experience. Søren holds a Master's degree in Quality Management from Aarhus University and completed the TDC Corporate High Potential program at Copenhagen Business School, focusing on strategy and organizational transformation.
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