Catherine B.

Catherine B. is a seasoned UX and Content Designer currently working at Entain, specializing in multiple aspects of user experience for global brands such as Ladbrokes and Coral. Recently, Catherine participated in the inaugural Entain x McLaren "Women in STEM" returnship as a UX Designer, leading projects that enhanced the McLaren Racing app's onboarding experience. Previous roles include Social Media and Digital Content Manager at the University of Salford, where Catherine developed successful viral campaigns and managed a social media strategy with a follower base of 3 million, as well as a Digital Marketing Executive position at Manchester United, focusing on digital marketing services. Catherine's foundational experience includes senior marketing positions at Prospects and The Audience Agency, complemented by early career work at Oldham Coliseum Theatre. Catherine holds a Master's degree in English Literature from The University of Sheffield and a Bachelor's degree in English and History from Sheffield Hallam University.