Aaliyah S. is a Senior Design Strategist and UX Researcher at Entergy, where Aaliyah utilizes human-centered design methods to create innovative products and services for KeyString Labs, Entergy's innovation division. Aaliyah conducts complex research studies that combine quantitative and qualitative approaches, engaging with customers across commercial, industrial, and residential sectors. Prior experience includes serving as Regional Marketing Manager at Saks Fifth Avenue and Area Marketing and Public Relations Manager at Hyatt Hotels Corporation. Aaliyah holds both a Master of Science and a Bachelor of Arts from The University of Southern Mississippi.
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