Nikki Smith, Ph.D., is a CX leader and customer research expert with a strong focus on product strategy and innovation. Currently serving as an Experience Research Manager at Enterprise Mobility, they lead a team dedicated to optimizing customer experiences through a blend of qualitative and quantitative methods. Previously, Nikki held senior roles at Enterprise Holdings and Wells Fargo Advisors, where they emphasized client-centric solutions and innovative design thinking. They are a Lean Six Sigma Black Belt certified professional and actively engage in teaching and mentoring. Nikki's academic background includes pursuing multiple advanced degrees, including a Ph.D. in Strategy & Innovation from Capella University.
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