Simona Rossi

Simona Rossi is a seasoned professional in consumer insights and marketing, currently serving as Consumer Insight Manager at EOLO SpA since September 2018, where responsibilities include managing research projects, coordinating research phases, studying market dynamics, and sharing insights to inform business strategies. Previously, Simona held roles as Marketing & Consumer Insight Expert and Specialist, focusing on analyzing customer needs and competitive landscapes to drive acquisition strategies. Simona's experience in market research began at Ipsos from April 2013 to August 2018, where duties involved analyzing product performance and communications effectiveness. Simona holds a Bachelor's degree in Marketing, Corporate Communication, and Global Markets from Università degli Studi di Milano-Bicocca and a diploma in Business Administration with a focus on Communication and Marketing from Istituto Tecnico Commerciale Enrico Tosi.