Ben Halverson

Ben Halverson currently serves as the Principal Product Marketing Manager at Epicor, leading strategic initiatives that align product direction, market positioning, and customer engagement. Prior to this role, Ben held the position of Director of Marketing at Elite EXTRA, overseeing comprehensive marketing strategies and demand generation initiatives. Experience also includes a tenure as Market Development/Partner/Board Advisor at IESNS Technology and an active role as a Board Member at Wellness Metric. Earlier career highlights include significant contributions as Executive Manager/Partner and Director of Marketing and Business Development at Lorman Education Services, where Ben played a pivotal role in transitioning the company model to a subscription-based SaaS. Additional entrepreneurial experience encompasses ownership of TWS LLC and a directorial role at KR Enterprises LLC, both focused on ecommerce ventures. A finance and economics graduate from the University of Wisconsin-Stout, Ben combines extensive industry insight with a robust approach to marketing and business development.