Mark Finney

Chief Revenue Officer (CRO) at EQ works

Mark Finney has a diverse work experience spanning several companies. Mark most recently served as the Chief Revenue Officer (CRO) at EQ Works, a company focused on using location behavior to target customers. Prior to that, Mark worked at Bell Media as the Vice President, Strategic Sales. In this role, they reconfigured teams to cut costs and develop direct relations with important advertisers. Mark also led a team responsible for strategic insights, revenue management, and digital ad operations. Additionally, Mark played a key role in the development of the Strategic Audience Management (SAM) product, a self-serve TV buying platform powered by Bell first-party data.

Before joining Bell Media, Mark worked at STAR MEDIA GROUP, where they held positions such as Vice President, Office of the Publisher and Vice-President Sales, Star Metro Media. In these roles, they focused on refining strategies, establishing monthly reporting forums for VPs, and leading cross-platform sales teams.

Mark's earlier experience includes working at Guardian News & Media, where they served as a Sales Director and Head of Client Sales. Mark played a vital role in reinventing the Guardian sales team and implementing a new sales structure in line with the company's digital transformation. Mark also held the position of Magazine Advertising Manager during their tenure at Guardian News & Media.

Overall, Mark's work experience demonstrates their expertise in revenue generation, team leadership, strategic implementation, and sales management across various media organizations.

Mark Finney attended Durham University from 1986 to 1989, where they pursued a degree in Politics and History. No specific field of study within this degree is mentioned.

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