Equativ
Ali Wendroff is an experienced professional in the field of demand partnerships, currently serving as Vice President of Global Demand Partnerships at Equativ since June 2025. Prior to this role, Ali held the position of Vice President of Demand Partnerships at Sharethrough from February 2024 to June 2025 and spent nearly six years at TripleLift where titles included VP of Engagement Partnerships and Sr. Director of Global Engagement Partnerships. Ali's career also includes roles at Kargo, PubMatic, and CPXi, progressing through various positions in sales and account management. Ali holds a Bachelor of Arts in Psychology from the University of Maryland and is an alumnus of The Dalton School.
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Equativ
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Equativ is the new single name for Smart Adserver, DynAdmic and LiquidM — three proven innovators in advertising technology. Our vertically integrated company provides brand and privacy-safe solutions that empower our clients to achieve maximum impact while respecting the rights of consumers. The union combines client expertise and engineering excellence to serve the interests of both the supply-side and demand-side with equal professionalism and technical sophistication. We are headquartered in Paris and New York, operating globally with a team of more than 450 in 20 offices. We offer the market its own independent ad server, SSP, buyer tools, and media services to fulfill the promise of advertising technology. Learn more at Equativ.com.
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