Matt Killen is a growth marketing leader with over 12 years of experience specializing in driving streaming users within the sports and media & entertainment industries. Currently serving as the Senior Director of CRM & MarTech at Equinox, Matt combines data-driven strategies with creative marketing approaches. Previously, Matt held key roles at the National Basketball Association, Audacy, Inc., and various other organizations, gaining expertise in user acquisition and lifecycle marketing. Matt is an alumnus of Northeastern University, where they earned a Master's in International Business.
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