Azel Lin

Azel Lin is a seasoned Digital Marketing and Brand Manager with over seven years of experience in developing and executing marketing programs. Azel has collaborated with prestigious brands including American Express, Unilever, and Philips Electronics, honing expertise in strategic digital marketing, campaign execution, and client engagement. Their role involved managing complex projects across various markets, including a notable €1 million MarTech program revamp during a secondment in Shanghai. Currently serving as a Marketing Manager at EquitiesFirst, Azel combines their unique insights from client and agency perspectives to drive effective marketing strategies. Azel holds a Bachelor of Social Science in Psychology and Marketing from Singapore Management University.