Franziska Meyer is currently the Global Innovation Director at Essity, where they lead brand innovation initiatives. Previously, they held various positions at SCA, including Trade Marketing Manager and Brand Manager for multiple product lines across DACH and BeNeLux regions from 2007 to 2010. Franziska earned a Diplom-Betriebswirtin (BA) in Marketing & Logistics from Duale Hochschule Baden-Württemberg between 2004 and 2007.
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