Ivette Medrano

Ivette Medrano is an experienced marketing professional with a strong background in the personal care sector. Since July 2017, Ivette has been serving as the Marketing Director for Personal Care in Mexico and Central America at Essity. Prior to this role, Ivette held various marketing positions at SCA México, starting as Brand Manager for Feminine Care from 2003 to 2009, moving up to Group Manager for Feminine Care from February 2010 to June 2011, and ultimately becoming Marketing Director from July 2011 to the present. Ivette Medrano earned a Bachelor’s degree in Marketing from UNIVERSIDAD TECNOLOGICA DE MEXICO, completing the program between 1993 and 1997.