Janine Chamley

Janine Chamley is an accomplished FMCG consultant and senior marketing professional with extensive experience in brand management and strategic planning. As the founder of Pitchfork NZ, Janine specializes in helping ambitious brands launch and scale in direct-to-consumer and retail environments. Currently serving as the Senior Brand Manager at Essity, Janine leads marketing initiatives for brands like Libra, Tena, and TOM Organic, focusing on addressing societal stigmas through innovative campaigns. Previous roles include Category Marketing Manager at T&G Global Limited, Category Manager for Drinks at Z Energy NZ, and Head of Marketing for the New Zealand Mānuka Group, among others. Janine's educational background includes a Bachelor of Commerce in Marketing from the University of Auckland and a Certificate in Digital Marketing from the NZ Marketing Association.