Marcel Schmidt possesses extensive experience in brand management and innovation, currently serving as Global Brand Director and Global Innovation Director at Essity since September 2014. Prior to this role, Marcel held various positions at SCA - Hygiene and Forest Products Company from October 2003 to August 2014, including Global Brand Innovation Manager and Global Category/Brand Development Manager, where key responsibilities included leading global innovation projects and managing strategic product assortments. Marcel's educational background includes a Diplom in Wirtschaftsinformatik from Duale Hochschule Mannheim and a BA in Business Informatics from the University of Mannheim, both earned between 2000 and 2003.
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