Petra Schmidt

Petra Schmidt is currently the Global Marketing Director at ET GLOBAL, where they inspire brand enthusiasm and drive engagement through memorable communication experiences. Previously, Petra served as the Teamlead Global Marketing at ET GLOBAL, overseeing strategic development and operational responsibilities for the company's international brands. From 2007 to 2022, Petra held the position of Head of Marketing and Public Relations at KECK WORLD, and prior to that, they worked as a Senior Client Account Manager at Yves Rocher from 1990 to 2006, managing various aspects of Direct Marketing and Communication. Petra earned a degree in Marketing and Advertising from BAW Nürnberg in 1990.