Neil Yan is a Managing Director at EternityX, where they currently master the realm of Chinese audiences through AI-powered marketing strategies. Previously, Neil worked at iClick Interactive Asia Limited, specializing in account management and media, and served as an Account Management Specialist at Baidu, Inc., focusing on business development for clients across Europe, the US, and the UK. Active in the AdTech and Programmatic Committee at IAB since 2024, Neil's extensive experience in digital marketing and the Chinese market enables them to connect brands with the right audiences, driving business success.
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