Igor Markov

Igor Markov is a seasoned technology leader with extensive experience in research and development, product management, and team leadership across various companies. Currently serving as the Senior Director of R&D for Product-Led Growth and Experience at eToro since May 2021, Igor oversees user acquisition, onboarding, and retention strategies for the eToro app, while leading a global team of 70 professionals across three countries. Previously, Igor held key positions at Checkmarx as Head of SAST Product Unit and R&D Director, as well as at Hewlett Packard Enterprise, where significant revenue contributions were made through the LoadRunner product. Igor’s expertise also includes part-time work as VP Marketing at ClariFruit and early roles in software engineering and support. Academic credentials include an M.B.A. from Tel Aviv University and a B.A. in Computer Sciences from The Academic College of Tel-Aviv.