Daniela Rippe is a seasoned professional with extensive experience in digital innovation and project management. They began their career as an apprentice at Kronenbrot GmbH and later advanced to roles including Associate Consultant and Management Consultant at Batten & Company. Daniela has held significant positions at REWE digital and Gebr. Heinemann, where they developed and rolled out innovative services focused on customer and employee experiences. Currently, at Etribes, Daniela serves as Senior Manager and Head of Retail Transformation, leading a team in developing omnichannel strategies and improving digital distribution channels. Daniela holds a Master's degree in Marketing & Sales from Hochschule RheinMain and a Bachelor's degree in Industrial Management from EUFH Europäische Fachhochschule.
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