Stefan Tobel currently serves as Vice President Demand at ABOUT YOU since September 2023, having previously held significant roles at various companies. At Etribes, Stefan has been a Tech Expert Partner since May 2018, advising on e-commerce and technology projects, and has also led digital product development as Senior Partner. As the founder of Born To be I GmbH, Stefan focuses on investments in e-commerce ventures. With extensive experience as CEO of GartenHaus GmbH, and prior roles at ABOUT YOU GmbH and Otto Group, Stefan has developed expertise in e-commerce strategy, product delivery, and leadership. Educational qualifications include a Master in Management from ESCP Business School and a Diplomkaufmann from Fachhochschule Nordakademie Elmshorn.
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