Etro
Lucila Pieres is an accomplished Senior Graphic Designer and Art Director at Etro since April 2021, with a diverse background in fashion design. Prior to this role, Lucila served as Heute Couture Designer and Print/Embroidery Designer at Iris van Herpen from February 2020 to April 2021 and held positions as Fashion Graphic Designer and Print Designer, and W/M Accessories Designer at BORSALINO from March 2019 to March 2020. Earlier experience includes a Graphic Designer role at IMSOMEWHERE, a WRTW Designer Assistant position at JTbyJT Jessica Trosman, and a temporary role as a Christmas seller at Rapsodia. Academic credentials include a Master's degree in Fashion Collection and Marketing from Istituto Marangoni and a degree in Fashion Design from Universidad de Palermo. Lucila's foundational education was completed at Gymnasium Stadthagen in Germany and Escuela de La Plaza, where a focus on economics and business management was undertaken.
Etro
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ETRO is New Tradition, the sum of artisan know-how and creative experimentation. The entrepreneurial venture began in 1968, when Gimmo Etro, the brand’s visionary founder, launched a production of highly prestigious fabrics using noble and natural fibres, which he embellished with original designs and innovative colour ways. In 1981 the furnishing textiles line made its debut. The Paisley motif used to enrich the first collection was set to become ETRO’s mark of identity. The product range added another string to its bow in 1984 with leather goods and the bag collection in Paisley jacquard fabric. The launch of the home accessories and complements collection, in 1986, and the creation of the perfumes division, in the late 1980s, consolidated the brand’s lifestyle concept. The 1990s saw the unveiling of the first men’s and women’s prêt-à-porter collections, their inventive and recherché style earning the label instant recognition. The materials, the workings and a special talent with prints are what make ETRO unique and unrepeatable.