Kelsey S.

Kelsey S. is a proficient Search Engine Marketing Manager at Etsy, with a solid background in e-commerce and digital marketing accumulated over several years. Prior experience at Zoro US included roles such as Sr. eComm Analyst - Search & Recommendations, where responsibility included managing the Certona product recommendation engine and testing new features. Kelsey also optimized on-site search experiences for millions of products and led a team managing various marketplaces and paid search strategies. Earlier roles involved managing paid search campaigns across multiple platforms and internships at Starcom MediaVest Group and the Michigan Coalition Against Homelessness focused on digital marketing and social media enhancement. Kelsey holds an MBA from UNC Kenan-Flagler Business School and a Bachelor's Degree in Advertising from Michigan State University.