Yariv Alpher

Head of Marketing at Everplans

Yariv lives at the intersection of brand expression, customer insights and product. With more than 20 years of experience leading marketing, branding and insights teams, Yariv’s agency-side portfolio includes work with the Food Network, Sundance, Microsoft, and Accenture; and he has held in-house positions with CA Technologies and Kaplan. A passionate storyteller, He has an MA in social sciences from the University of Chicago, and an MA in sociology from the New School, where he is also ABD/PhD in sociology. Yariv coaches his kids’ soccer and basketball teams (he claims to have invented the push-up penalty), and he plays tenor and soprano saxophone.

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