Malachy Callan has a diverse range of work experience in marketing and communications roles. Malachy most recently served as the Head of Brand & Channel Marketing at EVERYANGLE, starting in June 2023. Prior to that, they worked as the Growth Marketing Director at eDesk, where they managed a team and external agencies to develop and execute acquisition channels. Malachy was responsible for creating a digital marketing strategy, managing a yearly budget of $2m, and generating new lead generation objectives.
Before eDesk, Malachy worked at Munich Re Automation Solutions Ltd, first as the Acting Marketing Director from June 2021 to January 2022, and then as the Snr Global Marketing Communications Manager from January 2020 to January 2022. In these roles, they managed the marketing team to deliver effective communication strategies and marketing campaigns globally. Malachy also executed integrated marketing strategies for different regions, including PR, email, social media, search, and inbound campaigns.
Prior to their roles at Munich Re Automation Solutions Ltd, Malachy served as the Senior Digital Media Advisor at ANZSOG - The Australia and New Zealand School of Government for a short period in 2019. Malachy enhanced the organization's stakeholder engagement and digital communications strategy, developing lead generation campaigns and managing social media. Malachy also created digital content for social media channels and the ANZSOG website to raise awareness and strengthen the organization's brand.
Earlier in their career, Malachy worked as a Digital Marketing Consultant at Broadlake, where they helped a portfolio of companies develop marketing strategies and campaigns. Malachy also served as the Digital Marketing Manager (interim) at Merlyn Showering, where they developed a growth strategy and led content development and marketing activities across different digital channels.
Malachy's work experience also includes a role as the Digital Marketing & Communications Manager at Maynooth Students' Union, where they managed digital marketing, SEO, web design, PPC advertising, design, video, and online PR. Malachy led award-winning marketing campaigns, organized 35 events per year, and directed the rebranding of the union.
Overall, Malachy Callan has extensive experience in marketing and communications, demonstrating their expertise in developing and executing strategies, managing teams, and delivering impactful marketing campaigns.
Malachy Callan has a diverse education history in the field of digital marketing and law and economics. Malachy obtained a Master's Degree in Digital Marketing from Dublin City University, where they studied from 2015 to 2017. Prior to that, they earned a Diploma in Digital Marketing from the European Institute of Communications in 2014. In 2009, they began their undergraduate studies at Maynooth University, completing a Bachelor's Degree in Law and Economics in 2012.
In addition to their formal education, Malachy has also obtained several certifications in the field of digital marketing. In 2016, they became an Adobe Photoshop Certified Expert, and they also achieved the Google Adwords Individual Qualification in the same year. In 2015, they obtained the Google Analytics Individual Qualification. More recently, in 2019, Malachy earned the Hubspot Email Marketing Certification. Furthermore, they obtained the Inbound Certification from HubSpot in 2016. It is worth noting that Malachy has also been certified as an Adobe Premiere Pro Certified Expert, although the institution and specific date of obtaining this certification are not provided.
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