Dax Richey

Dax Richey is an experienced product management professional with a strong background in the outdoor and action sports industries. Currently serving as Senior Manager of Vertical Product at evo since August 2022, Dax previously held the position of Senior Product Line Manager for Accessories and Equipment at Columbia Sportswear Company from July 2018 to August 2022. Dax's extensive experience at DAKINE spanned over 13 years, during which various roles included Senior Product Line Manager, Product Line Manager, and Senior and Product Developer focused on Men's Lifestyle Packs and Bags. Early career experience as a Sales Representative at Schwab Sport Reps included representation of brands such as Hurley, Nixon, and Dakine. Dax holds a Bachelor of Fine Arts in Industrial Design from the University of Washington, obtained in 2000.