Luke McCarthy

Luke McCarthy is an accomplished marketing professional currently serving as the Head of Marketing at Evogro Ltd since January 2025, where responsibility includes leading marketing strategy and driving growth in both B2B and luxury B2C markets. As the founder of Sigra Marketing since February 2024, Luke empowers brands through storytelling and digital strategies. Previous experience includes roles at Vamp as Head of Marketing & Communications and Head of Content & Communications, where Luke defined marketing strategies, drove lead generation, and managed content initiatives. At Audio Network, Luke held multiple roles, culminating in leading global content marketing and social media strategy. Additional past positions include Brand Content Manager at New Look and editorial roles in various media outlets. Luke holds a BA in Journalism from Solent University.