Avital Shernoff

Avital Shernoff, CPCC, PCC is an Executive Leadership Coach and Principal at Next Step Partners with extensive experience in leadership development, executive coaching, and team alignment. Avital operates Avital Shernoff Coaching, a creative leadership consultancy focused on empowering individuals and fostering thriving work cultures in purpose-driven organizations. Additionally, Avital serves as a Leadership and Team Coach for Executive MBA Programs at Rotterdam School of Management, Erasmus University, and mentors professional women through the Polaris initiative. Previous roles include Chief Strategy Officer at Mitchel Design, Category Program Manager at Philips Design, and various positions at Dailey & Associates and Maddocks & Company. Avital holds a Certified Professional Co-Active Coach certification from the Coaches Training Institute and a degree from the University of Wisconsin-Madison.