Lara Purcell

Lara Purcell serves as the Director of Product Development & Marketing at Evolution Power Tools, a board-level position focused on brand strategy, innovation, marketing, and customer service across multiple regions. With a proven track record, Lara has previously held senior marketing roles at Bensons for Beds and Holland & Barrett, where responsibilities included leading brand and marketing strategies, optimizing marketing budgets, and developing extensive channel campaigns. Earlier experience at Walgreens Boots Alliance as Global Brand Director for No7 encompassed brand positioning and global marketing strategy for a leading beauty brand. Lara's career in marketing began at Boots UK, where various leadership roles included overseeing seasonal campaigns and instore marketing. Lara Purcell holds a BSc (Hons) in Physics from The University of Manchester.