Daniela Serafim

Daniela Serafim is the current Diretora de Publicidade at EXAME, where they focus on strategic planning, team development, and managing results across both digital and offline platforms. They previously served as Diretora Comercial and Gerente de Vendas at Grupo Abril, overseeing sales teams and managing advertising spaces. Daniela's career began at Editora Abril as an Account Executive, where they commercialized advertising spaces and built relationships with agencies and clients. They hold an MBA in Business Management, Innovation, and Entrepreneurship from FIA - Fundação Instituto de Administração, and have specialized in Marketing and Engineering.