Luca C. is an accomplished marketing professional with extensive experience in growth and performance marketing. Currently serving as VP of Growth Marketing at Exinity since February 2022, Luca C. focuses on driving customer acquisition and retention through data-driven strategies. Previously, as Associate VP of Performance Marketing and Head of Performance Marketing at Conversion Minds, Luca C. developed growth strategies that significantly enhanced revenue for SMEs. Prior to that, Luca C. held various roles at RS Components, including Head of Digital Product Marketing, where notable achievements included a 40% YoY profit increase from digital initiatives. Luca C. began the career at Populis as a Paid Search Specialist after completing a Bachelor of Arts in Economics at Università Ca' Foscari Venezia in 2009.
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