Allison Wilson

Allison Wilson is a seasoned marketing and communications professional with extensive experience in integrated marketing and public relations. Currently serving as Senior Manager in Integrated Marketing and B2B Content Strategy at Expedia Group since July 2016, Allison leads a team focused on delivering thought leadership and data-driven insights to partners, collaborating across various marketing functions to implement effective go-to-market strategies. Prior to this role, Allison was the Senior Communications Manager and Public Relations Manager for Media Solutions at Expedia Group, where responsibilities included leading industry marketing and awareness campaigns for a global advertising sales organization. Previous experience includes public relations roles at Tableau Software and Edelman, where Allison managed PR strategy across multiple regions and worked with major clients in technology and consumer sectors. A graduate of Western Washington University with a BA in Journalism, Allison's early career included roles in public relations and event planning.