John Robinson is a seasoned professional in product management with extensive experience in digital content and user-generated content strategies. As a Senior Director of Product Management at Expedia Group since 2013, John has led the development of advertising products and media platform capabilities across various brands, previously holding roles such as Director and Senior Product Manager focusing on Hotels.com. Prior to Expedia Group, John served as Head of User Generated Content and Social Media for NHS Choices, where key initiatives included launching a patient feedback service. Earlier career highlights include positions as Digital Content Manager at UBM Medica and Deputy News Editor at Reed Elsevier, where John contributed to notable publications in the healthcare and HR sectors. John holds a BSocSc degree in Political Science from the University of Birmingham and an Editors Diploma from the Press and Periodical Association.
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