Lucy Higson is an accomplished marketing professional with extensive experience in segment and customer marketing, primarily within the travel and technology sectors. Recent roles include Senior Manager of Segment Marketing (CRM) at Expedia Group and a series of customer marketing positions. Prior experience encompasses significant contributions to iris Worldwide, where Lucy served as a Senior Account Manager and worked on major accounts like Samsung Electronics and Unilever. Additional experience includes a Marketing Manager role at AirPortr and freelance positions managing account projects for brands such as Dyno and EurotaxGlass. Lucy holds a First-class honours degree in Anthropology from Goldsmiths College, University of London.
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