Alessandro Cedrone

Alessandro Cedrone is the Executive Vice President at Crafted, bringing over 25 years of experience in international brand advertising and consumer engagement. They have held significant roles at leading organizations, including General Manager at Publicis Italy and Senior Business Consultant at EY. Throughout their career, Alessandro has collaborated with notable brands across various sectors, achieving multiple awards, including two Cannes Lions. They began their professional journey as a rock musician and have built a solid background in team leadership, creative strategy, and consultancy. Alessandro continues to influence the advertising landscape through their current role while working with Naïve.