Rachel Beasley is an innovative marketer and entrepreneur currently leading sustainability programs at EY. Previously, Rachel founded and launched two purpose-driven businesses, Bear Good and The Good Brush Company, focusing on social equity and reducing plastic waste. With extensive experience as a director at various marketing agencies, Rachel has successfully crafted and activated strategic marketing plans for a diverse range of global and local brands. Rachel’s passion for purposeful brands drives impactful collaborations and partnerships in the sustainability space.
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