Reena Kasabia

Reena Kasabia (Mistry) is a strategic marketing leader with expertise in integrated marketing and cross-functional leadership, currently focused on driving business growth through data-influenced ROI optimization. Having developed effective marketing strategies and campaigns across various roles, including as a Global AI and Technology Marketing Lead at EY, they have successfully aligned marketing efforts with broader business objectives. Reena previously held positions at Comcast and Chemque, where they improved digital marketing performance and contributed to successful demand generation initiatives. They hold a Bachelor of Commerce with Honours from the University of Ottawa.